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Dropbox dramatically cuts pricing to compete, 1TB now just $9.99/month | 9to5Mac

Dropbox slashed its pricing and doubled the maximum storage space from 500GB to 1TB yesterday. Until now, you’d have been paying $500/year for 500GB; today you can pay just $120/year (or $99/year when paying annually) for a terabyte! The new deal finally brings Dropbox into line with Google Drive and Microsoft OneDrive.

Dropbox’s decision signals something more important about the business it’s in: in the competitive market for file storing, syncing, and sharing, gigabytes don’t matter quite as much as they did in the past. The game is all about what you can do with them. “It’s how you get the content in and out and how does it let you do the work you want to accomplish,” says ChenLi Wang, Dropbox’s head of product. “We want people to rely on Dropbox as the home for all their stuff as opposed to thinking of it as a fixed storage limit.”

I think we can all agree with that. Do you have synced cloud storage? Which one?

Dropbox dramatically cuts pricing to compete, 1TB now just $9.99/month | 9to5Mac.

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