That is exactly what we all are folks. Now that the cat (wrong choice of words I guess) is out of the bag on the experiments conducted on over 600,000 users in 2012 there’s been a little backlash. Don’t like to be toyed with? Of course you don’t.
One of Facebook’s team members that helped to run secret psychological experiments on some of its users has now written a note explaining the motivations behind their efforts, adding an apology for how its scientific paper on the research describe their efforts. The results of that experiment were published earlier in June in Proceedings Of The National Academy Of Sciences but came to light this weekend. Some Facebook users have since expressed concerns about how the company conducted these efforts. In his post on Sunday, Kramer wrote: “We felt that it was important to investigate the common worry that seeing friends post positive content leads to people feeling negative or left out. At the same time, we were concerned that exposure to friends’ negativity might lead people to avoid visiting Facebook. We didn’t clearly state our motivations in the paper.”
Ideally, the goal of their efforts in 2012 was to make Facebook a better service for users, according to Kramer, and they created their experiment without any intention to upset anyone. So you say.